DATA ANALYTICS,DIGITAL METRICS & ADVERTISING PREFERENCES
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1. YOUR RIGHTS AND CONTROLS FOR ONLINE TRACKING TECHNOLOGIES AND ADVERTISING
The Mad Curtis Company, operating through its specialized production divisions and digital interfaces——enforces strict infrastructure parameters designed to protect the digital privacy The Mad Curtis Company (including Mad Entertainment (production, studios, and Mad Plus), Mad Interactive (games, virtual experiences, Plus Max, M26, and Mad Store), and Mad Curtis Music Group (record labels)) utilizes tracking technologies like cookies, pixels, and SDKs to collect data across our services, often linking this to user accounts to optimize experiences. While we use these tools for functionality and analytics, users have specific rights to manage or opt out of targeted advertising and data sharing based on their region:
- United States: Users may opt out of targeted ads or data sharing via the "Your Privacy Controls" or "Do Not Sell/Share My Info" links in the footer.
- Canada: Where available, please check the cookie consent management platform settings on our online services accessible to you for further details on cookie categorization and your controls and choices.
- UK & EU: Users may refuse or withdraw consent for specific tracking categories via our consent management platform.
- International: Where applicable, settings are available in our applications to manage data preferences.
2. ABOUT ONLINE TRACKING TECHNOLOGIES AND ADVERTISING
These technologies are implemented to provide, analyze, and improve our services, such as remembering user preferences for the Mad Store or tracking viewing progress on Mad Plus.
Furthermore, these tools allow us to measure performance, analyze audience traffic, and deliver targeted content or marketing based on user activity. We may share limited, non-identifying data with partners to enhance marketing efforts and improve our digital properties.
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